Writing
Working diagnostics on app measurement: what each number is actually built to measure, where the definitions diverge, and which one to trust when they disagree. Every mechanic is cited to current vendor documentation, with the date it was checked.
| Why Firebase Analytics and Its BigQuery Export Disagree: And Which One Is Right | |
| Why Your Revenue Numbers Don't Match: RevenueCat vs. Mixpanel vs. App Store Connect |
One earlier piece still lives off-site, on Medium: I Built a Tool to Solve the App Store Screenshot Localization Nightmare (2026-04-13). The rest of that archive has been delisted: each post duplicated a live page on shotlingo.com/blog, which is the property that should be ranking for those queries.